Step 1: Introduce Your Idea
Tell us about your concept and anyone involved with pursuing the venture.
Step 2: Build a Value Proposition
Create a value proposition and hypothesize what customers need. Update your Business Model Canvas.
Step 3: Competitive Analysis
Research who your customers are, your market and the competitors in the field.
Step 4: Devise an Interview Strategy
Decide what customer segment you will explore, what hypotheses you will test and what questions you will ask.
Step 5: Conduct Interviews
Interview 5 potential customers to get insight into your market.
Bonus Step: Meet the Experts
Review your deliverables and interview data with new venture managers to determine the next hypothesis to validate.
Elevate and Accelerate
Complete the I-Corps Sites application & submit or get additional milestones for Starting Line.